Ryan is a corporate marketing manager leading creative services and content strategy for Infovista. He works at the intersection between brand and buyer’s journey, where he analyses buying behaviors to create and position great content that anticipates and responds to buyer pain points.
Before Infovista, Ryan was a program manager at Broadsoft, a unified communications and collaboration leader purchased by Cisco, where he oversaw key strategic initiatives and reporting for the global marketing organization. Infovista was his second corporate brand launch and third website overhaul. When he’s not busy thinking about marketing or reading a book, Ryan enjoys driving eight hours north to the quaint village of Copenhagen, NY, to snowmobile or kayak, depending on the snow.